- No credit card required
- Zero finance experience needed
- Get building in minutes
500+ businesses trust Profitual
Plan it in Profitual. Analyze it with Andy.
One platform handles the model and the analysis. Your plan lives in Profitual. Andy watches the books, flags what changed, and answers the questions your CFO would, without the CFO price tag.
Profitual
A modern FP&A platform built around flexible building blocks. Model revenue, costs, team, capital, and fundraising the way your business actually runs, not the way accounting software frames it.
- Model revenue, costs, team, capital, and fundraising with flexible building blocks
- 3-statement model with side-by-side scenarios
- QuickBooks, Xero, Slack, and Canva integrations
Andy
An AI financial analyst that connects to your accounting systems, watches your books every day, and answers questions in natural language with full context on your business.
- Ask questions in plain language, answered from your real books
- Daily Smart Alerts delivered to email and Slack
- Drafts reports, invoice PDFs, and variance commentary from chat
Built for how you work
Same platform. Your way in.
The pitch gets sharper when it's aimed at you. Pick the lane that fits, and we'll show you the version of Profitual built for it.
Investor-ready projections in minutes.
Build 3-statement forecasts without spreadsheets or consultants, so you can focus on building product and closing the round.
Explore startups SMEsRun the business you've already built.
Forecasting, cash-flow visibility, and hiring plans for established small and mid-sized businesses, without a full finance team.
Explore smes Accounting firmsTurn compliance clients into advisory clients.
Add forecasting, variance, and CFO-level insights to your service menu, using the QuickBooks and Xero connections you already trust.
Explore accounting firms AcceleratorsLevel up your whole cohort.
Equip every portfolio company with the same investor-grade modeling tools, so Demo Day financials look like it.
Explore accelerators EducationTeach business thinking, not spreadsheets.
Give students hands-on experience with the same FP&A tool 500+ founders and operators rely on.
Explore educationNot sure where you fit? See all industries →
A CFO that never clocks out.
Andy is an AI financial analyst that connects to QuickBooks, Xero, and Slack. Every morning Andy reviews your books, flags anomalies, and lands a Smart Alert in your inbox or Slack channel. Ask a question, get an answer grounded in your actual numbers.
- Payroll flat at $38.5k
- SaaS spend −$3.1k (canceled 2 tools)
- Revenue +$1.3k from Q2 deals closing
At this pace, runway extends to Q1 2027.
Connects to the tools you already use.
QuickBooks and Xero for accounting. Slack for Smart Alerts. Canva for board decks. Stripe, HubSpot, Rippling, and Sage coming soon.
QuickBooks 
Slack 
Why founders are ditching spreadsheets.
| Metric | Profitual | Spreadsheets | Consultants |
|---|---|---|---|
| Time to first forecast | 15 minutes | Days to weeks | 2–4 weeks |
| Cost | $49–349/mo | Free | $5k–15k |
| Finance expertise required | None | High | None |
| AI financial analysis | ✓ | — | — |
| Daily monitoring + Smart Alerts | ✓ | — | — |
| Accounting integrations | ✓ | — | Manual |
| Scenario planning | ✓ | Manual | Extra cost |
| Automated reports | ✓ | — | — |
| Investor-ready output | ✓ | Maybe | ✓ |
Pricing that grows with you.
Andy AI CFO is included in every plan. Every plan starts with a free trial and no credit card.
Starter
Solo founders & pre-revenue startups
Billed annually · $59/mo monthly
1 user
- Full FP&A modeling
- QuickBooks & Xero sync
- Andy AI CFO included
Growth
Funded startups with a founder and small finance team
Billed annually · $179/mo monthly
3 users
- Everything in Starter
- Weekly Smart Alerts + Slack
- Custom dashboards & reports
Scale
Established SMBs & multi-department teams
Billed annually · $399/mo monthly · Custom available
Unlimited users
- Everything in Growth
- Daily Smart Alerts
- Benchmarking & Model Health
Need more detail? See the full pricing page →
Results in their own words.
"Quality of their team, effort into building robust, realistic models, benchmarking data, and focus on investment readiness."
Matt George
Director, Axis Sales Accelerator
"Streamlined operations, enhanced fundraising efforts, and provided the expert financial guidance we needed to scale."
Kara LeBlanc
CEO, Medreddie
"A game-changer for our business. The tools and clarity strengthened our forecast and gave us confidence through due diligence."
Pascale Michaud, PhD
CEO, AgroGene Solutions
Sharper thinking on finance.
Guides
Connecting Your Accounting Software to Your Forecast
How to use your actual financial data to build better, more accurate forecasts.
May 1, 2026
Startup Finance
Unit Economics Explained: CAC, LTV, and Why They Matter
A plain-English guide to the unit economics metrics investors care about most.
April 17, 2026
Startup Finance
When to Hire Your First Finance Person
Signs it's time to bring in financial expertise, and what to look for when you do.
April 3, 2026
Get your finance team this afternoon.
Connect your books and you'll have a forecast, a live dashboard, and an AI CFO watching your business by the end of the day. No credit card. No consultants.